It’s true that we all love the smell of print that digital media is unable to capture! We simply enjoy visiting the bookstores and leafing through the pages of new magazines, while the virtual world is still working on fragrance. Well there are challenges and comfort zones. However, it remains a fact that digital world is the new buzz giving print media a run for its money.
In fact, the one ritual which was sacrosanct with the x and y generation is slowly being taken over. Yes you guessed it right, our daily ritual of browsing through the morning newspaper while having our favorite cuppaas been steadily replaced by messages on whatsapp, facebook and twitter. We are now more used to browsing our mobile phones or social media sites to get all the latest updates rather than turning to page 3 or 8. Well, each medium has its unique advantages and patrons. Read more