Tag Archives: seo

6 Best Lessons To Learn From Top Bloggers

Are you thinking of starting to blog for your brand? That’s a great idea! Have you done your research on how to get started? If you haven’t then you might want to start doing it from today. It’s best to collect as much information as you can before you start blogging. It will give you valuable insights and an assurance that you are following the best strategy for blogging. It will also help you as to how and why you should be blogging if you want brand recognition.



Before deciding to blog, we at MediaLabs, carried out an extensive research. We followed some of the top bloggers to get a few ideas on blogging from a different perspective, a perspective from the most experienced bloggers. In this blog, we would like to share what we learnt (we call them secrets!) from the best bloggers in the industry. Read more

The Do’s and Don’ts of Social Media for Business

Social media, if used properly, can be a dream; however, if used otherwise, can be your worst nightmare. And if you represent a brand, then you need to be doubly aware and alert. If you are not using it in the right way, it might just prove to be a huge loss of both time and money spent on it. True, there are no hard and fast rules to it. In fact, when business houses first recognized the potential of social media in marketing, they started using it randomly. So, the strategy entirely consisted of a trial and error method, to see what works where, and then to take it further from there in order to succeed.




But what about social media today? Are we still blindly feeling our way around? The answer is “No.” Now, we have in fact overcome the obstacles and are aware of the basic etiquettes of social media, isn’t it? However, with the constant evolution and growth, some business houses find it tough to follow the right etiquettes. The more they promote their brand in social media, the more they fall prey to committing some of the worst mistakes. So, here are 10 do’s and don’ts that businesses, irrespective of their sizes, need to follow. Are you aware of them? Read more

How Social Media Optimization Influences your SEO Strategy

We are all hooked onto social media these days. Some of us have accounts on all the social platforms, be it LinkedIn, Facebook, Twitter, Google+, Pinterest and the list goes on! Posting our thoughts, uploading pictures, following groups or people, interacting and connecting with the right kind of populace is the basis of social networking. No doubt we may know a lot about social media or might profess to know about it, but how many of us truly know anything about social media optimization? Social Media Optimization (SMO) is basically using social media for publicity to generate brand awareness. So, if you have your own brand, then you can bank on these social platforms to promote your product and get noticed.

social media optimization-medialabs

SMO generates significant traffic at absolutely no cost. Moreover, search engines like Google, Bing and Yahoo are using social media data to improve their ranking data. In fact, Google and Bing acknowledged that they use Likes, +1’s, Tweets and Shares to better rank content. As a result, the web pages with more social recommendations get more traffic and rank better. So, how exactly does Social Media Optimization (SMO) influence Search Engine Optimization (SEO)?

Read more

1 2 3 4