Fixing Some Common Blogging Mistakes To Get The Desired Results
How long have you been blogging? Quite some time? Is the outcome what you hoped it would be? Blogging is serious business if we consider the monetary gains. It needs consistent effort, time and a foolproof strategy to make it a profitable one.
If done smartly, blogging can not only be profitable for you but also increase brand awareness. However, people tend to make serious mistakes and instead of generating leads, end up getting none. So, we have listed 5 blogging mistakes that you need to fix if you want to be a successful blogger and get new leads.
1. Avoiding Surveys
Are you someone who tends to give surveys a miss? If you conduct a survey for your website and take time to study the results, you will be able to diagnose the problem. If your website has some traffic but you don’t get enough subscribers, then you might want to ask your readers about their interaction with your blog.
To start with, here is an example that will help you. You can conduct a survey to know what your readers love to read about the most. Your survey can go something like this:
What would you like to read about?
A survey depends on what kind of information you want from your readers. Once you have gathered enough responses, you can export the data into an Excel sheet to analyze the results.
2. You Don’t Have A Free E-book
People are ready to do you a favor when they get anything free from you. E-books that have solutions to their problems are perfect options to gift your readers. You can take the help of the survey and focus on a particular topic in the e-book.
For instance, if maximum viewers voted for SEO strategy, then you will need to create an e-book on Learning SEO from Industry Experts. You can focus on areas such as on-page SEO, off-page SEO, backlinks, inbound links, keyword density, etc.
3. You Forgot To Follow The Leads
When you get subscribers to your e-books, you need to put them in your sales channel. All you have to do is write a catchy email encouraging them to read blogs that are relevant to the e-book. You can schedule emails and keep your readers informed on other topics too.
People who visit the links are loyal and trustworthy ones. They will keep on returning to your site to read your blogs. The more they interact, the more they are interested in reading all your posts. It will steadily increase the time and the number of pages to your site. Now, you don’t need to worry about traffic generation, as you already have returning visitors to your site.
4. You Didn’t Put In The Effort To Write Gripping Content
When you have loyal subscribers, focus on delivering quality content. You need to create posts that are fresh and different. Stress on your expertise in your particular field of writing and invoke curiosity in the minds of the readers.
To convince subscribers to buy papers is a trick that you have to learn. You can provide one free sample that will persuade them to buy the paper. You can offer promotional prices or discounts to attract them.
5. Your Efforts Are Not Consistent
Consistency is the key to success. When your trackers are showing positive results, then you need to stick to this marketing strategy. When you have subsequent visitors to your site, only then can you try out new strategies.
However, don’t repeat the same mistake of not adhering to the steps mentioned here. Only that will give you the desired results – turning blogging to a profitable one.
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